Associations commit $7.4 million to employ overlooked groups

THE “DIGNITY OF Work Pledge,” launched by the American Hotel & Lodging Association and Procure Impact, a B2B marketplace for overlooked communities, led 23
hospitality companies to commit more than $7.4 million to create 100,000 hours of paid employment for individuals facing work barriers. The companies are increasing
purchases from vendors on Procure Impact’s platform and regularly reporting progress on AHLA’s Responsible Stay website.

“As part of our Responsible Stay initiative, we at AHLA are pleased to support these hospitality companies in caring for guests and uplifting their communities
while achieving responsible sourcing and community impact goals,” said Kevin Carey, AHLA’s interim president and CEO. “The strong participation in the Dignity of
Work Pledge reflects the hospitality industry’s commitment to compassionate service.”

Procure Impact connects businesses with products made by U.S. vendors employing overlooked populations, including people with disabilities, refugees, veterans and
those affected by poverty, mental health challenges, homelessness, trauma, incarceration and addiction, AHLA said in a statement.